While selecting the product for export, it is important to know the past performance of the product in question. Hence a trend analysis of exports for last five years has been included in the application.
Trend analysis is the process of comparing export data over time to identify any consistent results or trends. You can then develop a strategy to respond to these trends in line with your business goals.

Trend analysis helps you understand how different products have performed over years. This will help and exporter/importer to develop the strategy for its own business. You can use this trend analysis to help improve your business by:   

• identifying areas where your product is performing well so you can duplicate success
• identifying areas where your product is underperforming
• providing evidence to inform your decision making.

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